I heart SOUTH PARK: Episode Guide 2

Season 5 - Episode 2 - It Hits the Fan.

It Hits the Fan is one of the most notorious episodes of the TV sitcom South Park; it is the 2nd episode of the 5th season. This episode is best known for the word shit being used repeatedly (162 times to be precise; with the exception of it being said 3 times in some scene.) There is a counter in the corner of the screen in this episode tallying the use of the word "shit". The episode questions whether there is an empty significance to taboo words and ridicules the relationship between networks that use shock and the viewers that are predictably captivated, that is to say; ABC's NYPD Blue, a show known for controversial network television firsts, is specifically parodied within the episode when an unnamed cop drama on "HBC" first introduces uncensored "shit".

Executives at Comedy Central felt the profanity was justified by context and decided to allow the uncensored episode to air, which surprised even the show's developers. Despite broadcasting a record setting amount of profanity, little controversy was stirred by the airing. Creator Matt Stone explained the passive passage by citing changing cultural standards, "No one cares anymore...The standards are almost gone."